How to Discover the Best Influencer-Approved Products (Without Endless Scrolling)

Let’s be frank: how many times have you opened Instagram “just to check something” , and suddenly it’s 45 minutes later, and you have just scrambled your way through a half-dozen reels, frantically screenshotting outfits worn by influencers, makeup imposters, or some fab home find that got dumped into your camera roll black hole?  

We have all been there.

With countless creators recommending everything from viral hair oils to kitchen stuff that is regrettably overhyped, it can feel downright impossible to figure out what is actually worth your spend. Which is why we made this little guide to grab a link and jump up from the scroll to the actual good stuff. 

This is how to find the products you need, influencer-approved (without being tethered to your phone for the rest of the afternoon).

1. Follow Curated Shops Not Individual Posts

Instead of sifting through 50 different reels, search for platforms that offer influencers the opportunity to organize their recommendations in one spot. Think: mini shops or personal pages where you can shop all of their favorites all at once.

Pro tip: Platforms like Trendweave allow you to shop influencer-curated collections across categories like fashion, beauty, home, and fitness. The best part? You won’t have to go digging to find that perfect piece.

2. Use Save & Categorize Features

If you are actively discovering products and shopping on Instagram, you can make your life a whole lot easier by utilizing the “Save” function. However, don’t just save everything into a massive folder and call it a day, categorize based on need: “Skin Must-Haves,” “Home Vibes,” or “Under ₹999 Finds.” 

It makes it so much easier to refer back to those gems (and you might actually remember what you saved).

3. Consider Viewing the Comments Section

This is a fun and underrated hack – scroll to the comments. Oftentimes, some peeps will lay down some really honest reviews or throw down replacements or discount codes that weren’t mentioned in the video. 

Comments = the real tea. 

4. Check For Links In Bios

Most influencers will load up all their favorites into a single link in their bio. This is a little goldmine especially for limited edition collabs or trending products. 

Save the good stuff so you’re not f-ing smiling four hours later. 

5. Verify Engagement Before You Purchase

Not all influencer posts are made the same. Before you shell out cash on something that seems aesthetic, check the likes, comments, and saves. Are people asking for reviews? Are they thanking them for the rec? That tells you it’s actually doing its job.

More engagement = more trust.

6. Join Influencer Newsletters or Communities

So now you have an idea of the sort of product that influencers are keen on endorsing  the good ones will also have likely built their own private community (telegram groups), WhatsApp broadcast group or email newsletters to send out exclusive product links, early access deals, discount codes, etc. it’s usually where they share their favorites that aren’t sponsored and give their first and loyal followers first dibs on items receiving traction. 

Bonus plus: no algorithm = you definitely don’t miss the good stuff.

7. Follow “Roundup” Creators or Niche Review Pages

Some creators are dedicated to entirely testing viral influencer products. They are the “your brutally honest bestie” of the internet. So follow a few who fit your vibe.

They’ll do the trial and error so you don’t have to.

8. Ask in DMs or in Comments

Don’t be afraid if you loved a product someone posted but you can’t find the link, just ask! Most creators are more than happy to reply, or even DM you a link. That is the beauty of the creator economy, real connection.

After all, it is social media.

Conclusion

You don’t have to spend hours doom-scrolling to find the perfect products. With the right tools, platforms, and a few fun tricks, you can go from influenced to informed in just a few minutes. 

So the next time you see that “glowy serum” or the perfect oversized blazer, just remember you have smarter ways to shop now.

Want to skip the scroll? 

Give Trendweave a look, where creators bring together all their fav finds. Discover, shop, and glow up with no overwhelm.